The basic causes for the steady growth of tourism are economic, social, and technological in nature. Rising per capita income, leading to higher purchasing power and an increase in discretionary incomes have made tourism accessible to a large majority of people.
In developed countries of the world due to rising standard of living, majority of people can afford holidays of both long as well as of shorter duration. In the case of more well-off members of society, the establishment of recreation homes, cottages, caravans, etc. have become a fashion and status symbol. The developments in the means of transport, communication, and infrastructural facilities are the most important economic factors responsible for growth in tourism. The social causes for the rapid growth of tourism are linked with new attitudes towards travel leisure.
The concept has now changed with the change in attitudes towards travel. The present-day tourist has a different kind of background, and ideas about travel are very different; Modern tourists come from a wider social background, varied tastes, and ambitions. The impact of modern technology, especially in the aviation field has brought about a completely new meaning to tourism. Travel to long distant destinations has now become a reality. The technological developments in transport have made it possible for millions of people to travel to faraway places.
The marketing methods like the package tour and holiday trips complete with all arrangements like transport, accommodation, sightseeing and selling these on a large scale to intending public have brought down significantly by the average cost per tour which is much below the cost of the trip arranged individually. Opening of new travel destinations particularly in developing countries, creation of new facilities to receive a bigger inflow of tourists, and increasing tourism promoting efforts by tourist service enterprises have further pushed up the tourist inflows. Governments have been engaged in a large and colorful advertising campaign in magazines, newspapers, and televisions to attract a large number of tourists.
For Citing this article use:
- Fernandes, A. S. (2014) ‘Impact of globalisation on tourism industry in Goa’, University.
